With last minute bookings (within 14 days of arrival) occurring 44% of the time in North America, 36% in Western Europe, 45% in the Caribbean, 65% in Central America and 46% in Oceania, property managers not only need a last minute marketing strategy but a last minute marketplace to promote them. getawayGoGo is the last minute marketplace for Property Managers and Travelers designed to maximize occupancy and income without costly subscriptions, commissions or traveler service fees. Bookings and communication are direct and always in the Property Manager’s control. Just a $10 flat rate booking fee to the property manager. Why getawayGoGo? While managing his vacation rental management company in Southern California, owner Brad den Dulk and his team recognized there was extra marketing effort and systems required to fill their last-minute vacancies. These efforts consisted of price reductions and headline changes on all OTAs, social media specials postings, email newsletter blasts, reservationist discounting and more. Though effective, these efforts added extra marketing costs and were time consuming. Also, because of the OTA fees and reduced direct Traveler communication it became even more challenging to fill last minute openings. From this experience getawayGoGo was created.
Online Travel Marketplace (OTM)